This is the one I reach for every morning before I leave.
Beauty · Hold & Show
Who it’s for
60 opening lines for product videos, sorted by product and by video format. Copy one, make it true for your product, and say it in the first second.
Each line is matched to the format it suits best.
Showing all 60
This is the one I reach for every morning before I leave.
Beauty · Hold & Show
If your skin feels tight by lunch, look at this.
Beauty · Hold & Show
I ordered this after seeing it in so many videos. Let's open it.
Beauty · Box Open
Three things I like about this, and one I don't.
Beauty · Hold & Show
It came today. Opening it with you.
Beauty · Box Open
Here's what you get for the price, up close.
Beauty · Hold & Show
My counter only has room for one bottle. This is it.
Beauty · Hold & Show
Before you buy the full size, see what's in the box.
Beauty · Box Open
Read the label with me for a second.
Beauty · Hold & Show
This lives on my counter now. Here's why.
Home and kitchen · Hold & Show
I kept adding this to my cart and taking it out. Finally opening it.
Home and kitchen · Box Open
If you cook most nights, you'll get why I like this.
Home and kitchen · Hold & Show
Let's open it and see if it's as sturdy as the photos.
Home and kitchen · Box Open
Small thing, but it makes my mornings easier.
Home and kitchen · Hold & Show
Look how it fits in one hand.
Home and kitchen · Hold & Show
Everything that comes in the box, nothing skipped.
Home and kitchen · Box Open
I didn't think I needed this until I used it once.
Home and kitchen · Hold & Show
Walk up to it with me. Now feel this fabric.
Furniture · Furniture Feel
Here's what the photos can't show you: how it feels.
Furniture · Furniture Feel
A few steps across the room and I already like it.
Furniture · Furniture Feel
This is how soft it really is.
Furniture · Furniture Feel
Feel the top with me. That's the finish up close.
Furniture · Furniture Feel
Picture this in your living room. Now look closer.
Furniture · Furniture Feel
The real color, in daylight.
Furniture · Furniture Feel
I ran my hand along every edge so you don't have to guess.
Furniture · Furniture Feel
Fit check before I head out.
Clothing · Mirror Fit Check
Here's how it sits on me.
Clothing · Mirror Fit Check
My usual size. Here's the fit.
Clothing · Mirror Fit Check
You asked how long it is. Mirror check.
Clothing · Mirror Fit Check
Watch how the fabric moves.
Clothing · Mirror Fit Check
One piece, styled for a normal day.
Clothing · Mirror Fit Check
Plain mirror, no filter. Here's the fit.
Clothing · Mirror Fit Check
This is the outfit I'd wear all week if I could.
Clothing · Mirror Fit Check
Up close, because the details are the point.
Bags, shoes and jewelry · Hold & Show
New bag day. Opening it now.
Bags, shoes and jewelry · Box Open
Here's the real size, right in my hand.
Bags, shoes and jewelry · Hold & Show
The clasp, the stitching, the shine. Look.
Bags, shoes and jewelry · Hold & Show
Shoe box open. First look at the color in real light.
Bags, shoes and jewelry · Box Open
If you've been looking for this color, here it is.
Bags, shoes and jewelry · Hold & Show
Gift idea, unboxed so you know exactly what they'll get.
Bags, shoes and jewelry · Box Open
The size surprised me. Look at it in my hand.
Tech · Hold & Show
Unboxing it now. Every piece in the box.
Tech · Box Open
If your desk is a mess of cables, watch this.
Tech · Hold & Show
Here are the buttons, up close.
Tech · Hold & Show
I wanted to see how well it's made first. Opening it.
Tech · Box Open
Three reasons this stays in my bag.
Tech · Hold & Show
The first thing I noticed when I opened it.
Tech · Box Open
Here's the one detail that sold me.
Tech · Hold & Show
This comes to every workout with me now.
Fitness · Hold & Show
New gear came in. Let's see the grip.
Fitness · Box Open
If your bottle leaks in your gym bag, look at this lid.
Fitness · Hold & Show
Small enough for a gym bag pocket. Look.
Fitness · Hold & Show
Opening it before tomorrow's workout.
Fitness · Box Open
Here's the part that made me pick this one.
Fitness · Hold & Show
My dog heard the box before I opened it.
Pets · Box Open
If your cat ignores every toy, try showing them this.
Pets · Hold & Show
Unboxing it with one very curious audience.
Pets · Box Open
Pet owners, look at this up close.
Pets · Hold & Show
The treat bag that actually fits in my coat pocket.
Pets · Hold & Show
Everything you get, laid out before our walk.
Pets · Box Open
No lines for this mix. Clothing lines use Mirror Fit Check, furniture lines use Furniture Feel.
Pick your product type and the format you'll make. Copy a line, then change the words until every one of them is true for your product. Say it in the first second, or put it on screen as text.
Lines with I or my are for products you've used yourself. The formats' own voice never speaks as you.
Each line is matched to a TurboUGC format: Hold & Show (a hand holds the product up to the camera), Box Open (it comes out of its box), Mirror Fit Check (clothes in a mirror) and Furniture Feel (walk up to it and feel it). Any line works over any video you film yourself.

Guide: What makes the first 3 seconds of a product video workAll guides
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